Tommy Bowe promoting the Tackle Your Feelings campaign at the Omniplex Cinema
Minding your mind in the New Year
It looks like 2017 is shaping up to being a good year for Tackle Your Feelings after its recent success on the big screen when an advert promoting the campaign was shown in all 25 Omniplex cinemas nationwide.
With the help of Ireland and Leinster front-row, Jack McGrath, Omniplex cinemas throughout the country are getting behind IRUPA's Tackle Your Feelings campaign by showing a montage of the Tackle Your Feelings videos ahead of films including Rogue One: A Star Wars Story.
Tackle Your Feelings is a three year partnership between Zurich and the Irish Rugby Union Players Association (IRUPA) aimed at encouraging people to take preventative measures to look after and maintain their mental and emotional wellbeing
The Tackle Your Feelings video trailer features provincial and international rugby stars including former Ireland and Leinster rugby player, Shane Jennings; Ireland and Leinster front-row, Jack McGrath; Irish women's player, Hannah Tyrrell; Connacht rugby player, Jake Heenan and Munster scrum-half, Cathal Sheridan. These rugby players came forward this year to tell their own personal stories of the challenges they have faced off the pitch.
Tackle Your Feelings Campaign Manager, Créde Sheehy-Kelly and Zurich's Elaine Hayes spoke to Conall O'Morain on Today FM's Sunday Business Show and spoke about the positive difference that TYF can make. Listen back to the interview here:
About: Tackle Your Feelings (TYF)
Tackle Your Feelings is a three year partnership between Zurich and the Irish Rugby Union Players Association (IRUPA) aimed at encouraging people to take preventative measures to look after and maintain their mental and emotional wellbeing. To hear from the TYF Ambassadors click here.